“Part of our ongoing coverage of the BI and analytics marketplace involves covering the various solution providers that make up the space. Vendors that offer BI products come in many different forms, shapes and sizes, and it’s common for the eye to focus on the shiny new toy; the providers offering something we’ve never seen before. While those trends are certainly worth keeping tabs on, we recognize that reporting on the pillars of the market may be even more beneficial given the ease with which they are recognized.”